For those of you who are (mercifully) ignorant to the goings-on outside of this site, a certain former bird app is in the middle of circling the drain. There's a competitor in the wings, but to be blunt it doesn't really appeal to me in terms of site culture or user base. If microblogging's Big Kahuna dies-dies, then this will most likely be my main focus site. Just wanted to get that out there